Mission, Vision & Programs
The mission of CoolMom is to unite moms and families to make informed lifestyle choices, protect our climate and advocate for a healthy planet.
CoolMom's vision is a healthy planet for kids and families.
CoolMom programs create sustainable communities, one neighborhood at a time. We engage in accomplishing our mission through,
- carrying out sustainable programs, such as Walking School Buses, No-Idle campaigns, and reducing consumption
- spearheading and joining advocacy outreach
- organizing monthly neighborhood meetings-through our local community-based groups.
- participating in relevant community events
- engaging membership and larger constituency groups through website content, email campaigns, and social media
When sleeping women wake, mountains move. ~ Chinese proverb
Nash Murray, Program Director, nashmurray at cool mom dot org
Nash Murray is the Program Director at CoolMom. She has a long history of organizing on behalf of the environment. Her passion began in college and cemented into a life-long path in response to the Exxon Valdez oil spill. Since then, she has moved to Seattle, worked on environmental campaigns, and advocated as well as fundraised to strive for change. Since the birth of her son, Sonja has come to believe that climate change is the most important issue facing us. She finds CoolMom's practical approach to global climate change particularly powerful. She is excited to meet the people involved and work to expand the programs and impact of our organization.
Kimberly Christensen, Communications and Social Media Coordinator
CoolMom was founded in 2007 by two long-time friends, Kirsten Bergstrom and Kristy Royce. With atmospheric scientists in both of their families, they were well acquainted with the climate issue. As mothers, they saw an urgent need to unite mothers to address the climate crisis and to advocate for future generations. The organization traces it's beginnings to a party, when Royce invited friends to view the film, An Inconvenient Truth. The conversation that ensued among the mothers present led to the launch of CoolMom.
To see our history from 2007 to 2009 go here